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Hyundai and Fashion Designer Emma Mullholland Partner to Launch the Veloster Double-Sided Jacket Campaign

While it might seem a bit out of the ordinary for Hyundai, they recently partnered with designer Emma Mulholland to create a jacket that encompasses the boldness and beauty of the Veloster model lineup. The jacket is double-sided to show the different sides of the Veloster. The concept of the jacket began as a social media talk within Bauer Media. Once the idea was narrowed down, the search was on for the designer that could make this idea a reality. Emma Mulholland was ready to take on the challenge, and she went above and beyond to create a jacket that…

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